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She Creates Business | A Podcast for Wedding Pros

How do I get more clients in my wedding business? Should I start a wedding venue? What are the latest social media trends for marketing?

Have you ever found yourself Googling these questions late into the evening between wedding seasons?

Here's the great news my friend: YOU ARE NOT ALONE. All of us in the wedding industry share the same struggles, we all have stories AND the best part is......we all have solutions!

Every Tuesday & Thursday, She Creates Business, a Podcast for Wedding Pros interviews women entrepreneurs in the wedding industry just like you.

We share personal journeys, business building strategies, marketing tips and MORE. From wedding planners to florists, from venue owners to calligraphers and beyond, no topic is off limits.

Join us for community and conversation!

Connect with Kinsey:

Oct 22, 2019

Save the Date: The 2020 She Creates Content Calendar is arriving to The Pro Shop on November 10th, 2019!


I’m honored to welcome Adrienna McDermott, owner of Ava & the Bee, to the podcast today!


Adrienna is walking us step-by-step through the 4 Ways We Can Prepare our Wedding Business to Outsource to a Virtual Assistant.


Adrienna covers the step-by-step prep work for these four business areas:


  • General Business Tasks
  • Social Media
  • Blogging (creating content)
  • General Admin


She’s also generously created a free downloadable PDF to walk you through this whole episode! Get it here:


Connect with Adrienna:



Adrienna’s Bio:


Adrienna McDermott is a former bridal boutique owner, wedding planner and florist turned digital marketing expert. She is the owner of Ava And The Bee, a virtual assistant and marketing company for wedding professionals.


Adrienna has been in the wedding industry for 10 years, including 4 years as the co-owner of Ivory & Beau, a wedding planning, bridal boutique and florist in Savannah, Georgia.


With her fine arts degree from Savannah College of Art and Design and the experience of opening 3 businesses before the age of 28, she has acquired unique knowledge on how to start a business, flourish, and scale. Her work has been seen in print and online publications, including Savannah Weddings Magazine, Green Wedding Shoes, 100 Layer Cake and Ruffled. She has been a speaker at Tuesdays Together throughout Georgia and loves to teach everything wedding vendors need to know about marketing and strategy.


Adrienna is also passionate about educating others to become freelance virtual assistants. Through her mentorships and course, The Creative VA Academy, she helps women create businesses of their dreams.


When she's not working in her pajamas and top-knot, you can find her with a cup of iced coffee, living in central New York with her tripawd black lab Cooper, slightly overweight cat Brutus, and Army Veteran boyfriend, Frank.